For this collaboration, Le Bon Marché has created a limited-edition collection of canvas bags and accessories. Its aesthetic DNA, with a graphic motif inspired by its iconic escalators, meets the identity and chromatic codes of The Amundi Evian Championship: its unique "prunoise" color, the blue of its lakes, and the green of its natural setting. Made from jute canvas and cotton, the tote bags, bags, and pouches come in three colors and different sizes, in a sleek and resolutely contemporary style.